Privacy Policy

Last Updated: October 12, 2026

1. Introduction

Welcome to Lily’s Baskets. We value your privacy and are committed to protecting the personal information you share with us.

This Privacy Policy explains how we collect, use, store, and share information when you visit www.lilysbaskets.com, purchase our products, create an account, or submit an inquiry.

2. Information We Collect

We may collect the following information:

Personal and Contact Information

Name
Email address
Phone number
Billing and shipping addresses

Order Information

Products purchased
Order history
Payment and transaction details
Delivery instructions
Personalization requests and gift messages

Contact and Quote Requests

When you submit a contact form or request a custom gift quotation, we collect the information you provide, including your event details, budget, quantity, and customization preferences.

Website Usage Information

We may collect technical information such as IP addresses, browser type, device information, cookies, and website activity through the technologies enabled on our website.

3. How We Use Your Information

We use personal information to:

Process, prepare, and fulfill orders.
Communicate about purchases, deliveries, and customer inquiries.
Prepare quotations for personalized, corporate, and event gifts.
Manage customer accounts.
Provide customer service and resolve order issues.
Maintain website security and prevent fraudulent activity.
Improve our website and shopping experience.
Send promotional communications when you have opted in or when otherwise permitted by applicable law.
Comply with applicable legal and tax obligations.

4. Payment Processing

Payments made through our website are processed using the payment services enabled at checkout.

Payment processors may collect and process information necessary to complete transactions according to their own privacy policies.

Lily’s Baskets does not intentionally store complete payment card numbers on its website.

5. Cookies, Google Analytics, and Tracking Technologies

Lily’s Baskets uses cookies and similar technologies to support website functionality, improve the shopping experience, and understand how visitors interact with our website.

We use Google Analytics to collect information about website activity, which may include pages visited, time spent on the website, approximate geographic location, device information, and interactions with website content.

Google Analytics uses cookies and related technologies to collect usage information. Google processes this information according to its applicable privacy terms.

We use this information to understand website performance and improve our products, services, and customer experience.

You can manage cookies through your browser settings and any cookie preference controls available on our website. Disabling certain cookies may affect website functionality.

6. Sharing Your Information

We may share necessary information with trusted service providers involved in operating our business, including:

Payment processing providers
Shipping and delivery providers
Website hosting and technical service providers
Email and communication services
Analytics and marketing providers, where used

We share information as necessary to provide our services, comply with legal obligations, or protect our legitimate business interests.

We do not sell customer mailing lists to third parties.

7. Data Security

We take reasonable administrative and technical measures to protect personal information against unauthorized access, misuse, loss, or disclosure.

However, no online system or method of electronic transmission can be guaranteed completely secure.

8. Data Retention

We retain personal information for as long as reasonably necessary to fulfill orders, provide customer support, maintain business records, meet legal obligations, and resolve disputes.

Order and transaction records may be retained for accounting, tax, and other legal requirements.

Contact and quotation information is retained as needed for customer communications and business operations.

9. Your Privacy Rights

Depending on your location and applicable law, you may have rights to request access to, correction of, or deletion of certain personal information.

You may also unsubscribe from marketing emails using the unsubscribe link provided in those messages or by contacting us directly.

Some information may need to be retained for legal, accounting, fraud prevention, or other permitted purposes.

To submit a privacy request, please contact us using the information below.

10. Third-Party Websites

Our website may contain links to third-party websites. Lily’s Baskets is not responsible for the privacy practices of websites we do not operate.

We encourage you to review their privacy policies before providing personal information.

11. Children’s Privacy

Our website is not intended for children under the age of 13, and we do not knowingly collect personal information directly from children under 13.

If you believe a child has provided personal information to us, please contact us.

12. Changes to This Privacy Policy

We may update this Privacy Policy to reflect changes in our business practices, website features, or applicable requirements.

Updates will be posted on this page with a revised effective date.

13. Contact Us

If you have questions about this Privacy Policy or would like to make a privacy-related request, please contact:

Lily’s Baskets
Rahway, New Jersey
Email: hello@lilysbaskets.com
Website: www.lilysbaskets.com